While the wireframe is not the final design, it can be used to simulate a client’s user experience. As developers, when creating a new website for clients, we often see our efforts as successful if we are able to get good results – not just a pretty picture but one that also functions properly. The wireframe is an essential stage of making a website, especially because it helps ensure that both functionality and overall aesthetics are met and you end up with something functional, visually appealing, and easy to navigate.
UX is key to any website. UX makes it so users know what they are being presented and helps make the website easy for them to navigate. This makes it easier for users to convert, but conversion is up to client. You need to make it easy for your users through the wireframing process in order for them to understand the flow of the website. The wireframing process allows users to move smoothly from page-to-page without them ever having a problem with how long certain pages take or how difficult a task might be based on the visual cues you’ve included to help guide them successfully from one page of your website onto another page.
Step 1 – Get Acquainted With Your Wireframe Tool
User experience (UX) design is reliant on the user interface. UX designers rely on a combination of wireframes, prototypes, and other tools to build user-friendly interfaces that allow users to accomplish their intended goals with little confusion. However, many byproducts of the UI development progress are intangible, e.g., process flows and mockups — which makes it difficult to provide a holistic perspective during product development. In addition to tangible assets like wireframes, creating realistic working interfaces that mirror real-world interactions can help give valuable insights into how users will feel when interacting with the product you’re trying to develop.
Step 2 – Develop a User Persona
It’s important to plan out how the users of your website are going to interact with it. If you understand who will be visiting and how they want to (or would like to) engage with the site, you can use that information to target a desired user behavior pattern. This type of forward-thinking methodology will allow you to develop a UX-focused wireframe that guides website visitors toward the actions you want them to take on their journey through your site.
You can’t expect every visitor to behave in the same way when browsing – not every online shopper is going to purchase from an online store for example. Just as marketing studies have shown that customers at physical stores behave differently depending on where they start walking around the store, taking into consideration the layout and placement of essential items, finding out what your target audience wants out of this experience will help you tailor their visit so they get the most out of their time on your site!
While analyzing the market, it is essential to identify a user persona. This is a tool often used in marketing. You need to understand who your target market is i.e. analyze the demographic profile and their behavior patterns when you are trying to sell to them. Needless to say, an enterprise-level SaaS product would be marketed differently from how fashionable consumer goods like makeup items would find their way into the shopping carts of shoppers who want some more skincare items on the side and maybe throw in that new lipstick they’ve been eyeing all week long just for fun!
Step 3 – Sketch Out Your Wireframe
At this stage you can start creating your “look and feel” digital mockups. You can include headers for special information, a few columns of body text, videos, and clickable elements. For example, mentioned at this stage is important detail about what kind of content to include in the above each section. Focus on a few key items: navigation menu and what kind of experience (in terms of context) do you want the client to have when they go through each section. There is no need to discuss with your team color schemes, fonts, or other design factors some call it aesthetics – think only about how your user will interact with the website, what reasons led them to click such link on the homepage, etc.
Step 4 – Create a prototype
At this stage, include all elements of the design. Your product should be as close as possible to the final product and include details like responsive design . Get feedback from your team and potential focus groups because at this phase, your website is almost complete with an outline and a blueprint for what it will eventually become! Tons of revisions can happen in this stage so make sure you’re prepared for that by asking others for feedback on all aspects of your site so when push comes to shove, you know exactly how to proceed.